Marianne’s Stores • Susan G. Komen • Partnership Campaign

This campaign is an example of a partnership initiative with the Susan G. Komen foundation to help awareness and prevention of breast cancer. It included in-store print materials, an email campaign, and social media assets like this FB cover photo and several posts. I created the concept, supervised the in-house photoshoot, retouched the imagery, designed the different assets, and also prepared all ready to print files.

Concept • Photography • Retouching • Design: Erika López.

Marianne’s Stores • Mother’s Day perfume Promo Campaign

While working at Marianne's stores, I was in charge of ideating, producing, supervising photo shoots, retouching, and designing for several marketing initiatives. This is an example of a promotional mother’s day campaign, focused on perfumes. It included in-store print materials, email campaigns, andsocial media assets like this FB carousel post.

Concept • Photoshoot Art Direction • Retouching • Design: Erika López.